Main sector pains that SAP solves

• Fragmentation between content management, licenses, contracts and perks.
• Lack of real-time visibility of revenues, costs and profitability per channel.
• Difficulty managing advertising campaigns, subscriptions and digital rights.
• Manual processes that affect the speed of production and distribution of content.
• Little integration between editorial, commercial, financial and technological areas.

With SAP, media and entertainment companies can integrate finances, operations and content management on a single platform, with the ability to bring benefits, multichannel revenue control and analytics in real time to optimize monetization, reduce costs and accelerate innovation.